Define your Hybrid-Multi Cloud marketing strategies
Amid evolving enterprise landscape, marketing function is undergoing significant shifts. Hence, proactively cultivating agile marketing strategies is imperative to help you stand out from the crowd.
Revolutionizing Sales and Marketing for Retail with Generative AI
For the uninitiated, Generative AI can learn from existing data and create new content. While traditional AI excels in ‘predicting’ trends and results.
When it comes to doing great customer experience work on behalf of HCLTech clients, personas are foundational. But it is harder to create meaningful, actionable personas than people might think.
Busting Marketing Silos is about Data, not Org Charts
In the FMCG industry, an integrated data platform accessible to all key decision-makers in sales, marketing, finance, and elsewhere is a starting point for breaking down the institutional silos.
