AI's impact on CMOs and brand evolution
In a world driven by technological advancements, with consumer behaviors in flux and market dynamics evolving at an unprecedented pace, the marketing landscape is on the cusp of a transformative era
Artificial intelligence in the news
According to Gartner, the global AI market size is expected to reach $134 billion by 2025
How GenAI is reshaping the retail market
Generative AI can bring significant changes to the ways retailers run their businesses
Revolutionizing digital transformation with AI
The emergence of generative AI has enabled organizations to accelerate complex transformations and streamline program delivery processes. Discover what this could mean for packaged applications
Financial services' new frontier: Data and AI leading the way
Artificial intelligence and increasing data literacy are reshaping the concept of being “data-driven” in financial services
How to set a marketing strategy in 2024
Experts say new marketing technology is more powerful than ever, but only in the service of a smart game plan
Cybercriminals utilizing AI to commit cybercrimes
The rise of publicly available AI tools has also led to the rise of AI-related cybercrimes and an increase the effectiveness of scams
AI governance: Ensuring safe adoption of AI technologies
Understanding the risks associated with AI and the need for secure, ethical and compliant AI implementations
Harnessing data to unlock the true power of AI
From better decision-making and predicting patterns to better customer engagement via hyper-personalization, making the right use of data unlocks AI’s true power
Enabling SaaS business growth with conversation intelligence
How can the power of AI leverage conversation intelligence to power business solutions?
Adaptive analytics: The future of data-driven decision-making
How can organizations harness dynamic market and customer demands with adaptive analytics?
The rise of AI-enabled chatbots in healthcare
Healthcare organizations are turning to AI-enabled chatbots and other emerging AI-enabled technologies to improve patient and customer experience